H-E-B's eCommerce Merchandising team helps define how we shop online, shaping customer experience, driving impact, improvement, and innovation to create a truly frictionless online shopping experience and grow our online business.
As an eBusiness Manager, you'll oversee financials for an online product category and manage its strategy, profitability mix, and execution. You'll help drive product content, maintain a critical eye for customers, optimize site findability, analyze web KPIs / user behavior, and manage assigned special projects.
Once you're eligible, you'll become an Owner in the company, so we're looking for commitment, hard work, and focus on quality and Customer service. 'Partner-owned' means our most important resources-People-drive the innovation, growth, and success that make H-E-B The Greatest Omnichannel Retailing Company.
Do you have a:
HEART FOR PEOPLE... ability to live into our values of passion for client service, respect for all, teamwork?
HEAD FOR BUSINESS... skills to manage the marketing mix model?
PASSION FOR RESULTS... drive to grow category sales and still regard assortment mixes, pricing model, and retail profitability?
We are looking for:
What is the work?
Sales / Analytics / Strategy:
- Collaborates with Mgr to develop overall profitability strategy for online shopping experience; establishes / manages relationships; partners with Merchant team to drive profit opportunities and ideas
- Maintains a relentless critical eye for all things related to UE; removes as much friction across purchase funnel as possible
- Develops customized reports, trends, and analytics to manage portfolio; creates value-added insightful analytics to make / influence decisions
- Develops expertise in online merchandising and related best practices
- Reviews KPIs and web behavior metrics to generate data-driven insights and actions
- Manages product recs, basket builders, and trade-up strategies; recommends product enhancements
- Collaborates with digital Mktg team to drive channel effectiveness (e.g., paid search, e-mail, SEO, retargeting); improves site findability through search and browse optimization activities
- May collaborate with promotional team to support integrated omnichannel promotions
- Identifies SKU mix and product assortment offerings from retail support center-based SKU mix
- Maintains flow of products and seasonal flips while analyzing yearly offering holistically; determines what makes sense seasonally for customers
- Stays current on trends and competition; helps develop online competitive analysis as needed
- Establishes business objectives and priorities for category with a forward view of 1+ years
What is your background?
- A related degree or comparable formal training, certification, or work experience
- 5+ years of experience in ecommerce, marketing, merchandising, product management, or statistics / analytics
- Experience managing marketing mix model (product selection, propensity modeling, retail pricing, and online placement)
Do you have what it takes to be a fit as an H-E-B eBusiness Mgr?
- Working understanding of eCommerce merchandising trends and strategy
- Strong verbal / written communication skills
- Strong interpersonal skills
- Strong analytical, problem-solving, decision-making skills
- Proficiency in MS Office (Excel, Word, PowerPoint)
- Ability to manage multiple priorities and shift focus between projects / tasks
- Ability to operate with high energy, flexibility in a constantly evolving team environment
- Ability to problem-solve at strategic, financial, tactical levels
- Ability to work / lead / resolve issues cross-functionally
- Initiative / self-motivated
Can you...
- Function in a fast-paced, retail, office environment
- Travel by car or plane with overnight stays
01-2023
