About this Position The Senior Area Sales Manager is empowered to and holds full accountability for Henkel business performance within the assigned area via daily, weekly, and monthly activities in liaison with both, internal and external stakeholders.
What you´ll do
- Executes sales strategy and develops action plans for area of responsibility in line with strategic priorities
- Delivers sales and distribution targets (KP OSG and PC % and / or GP% targets) in the assign area of responsibility
- Leads, coaches and mentors sales team members and ensures their respective education and development
- Ensures efficient geographical coverage and cross-selling opportunities to achieve full business potential
- Monitors sales team’s daily activity to ensure KPIs are met and standards followed
- Coordinates the daily operations with the internal and external stakeholders
- Builds excellent relationship with the distributor & key customers
- Actively controls and steers the order and payment cycle (collection) with the distributor, as well as retail customers
- Manages stock level at distributor and ensures FIFO principles are followed at each POS
- Controls Henkel product pricing on shelf and the service quality level for all assigned customers
- Prepares sales forecasts and liquidation plans as per the requirement
- Identifies new growth opportunities and brings them forward to the line manager
- Ensures a good maintenance of Henkel POSM in the market and takes initiative for any improvements required
- Supports the team and customers with the required technical knowledge
- Supports marketing department with any market intelligence data required
- The Sr. ASM will dedicate 70% of his/her time in the market, managing and coaching the sales team via daily activities