Marketing Category Head - Laundry Care

Henkel Corporation • Full-time • Dubai, Dubai, United Arab Emirates • 1d ago

What you´ll do

Lead the category vision and define targets to drive business growth.
Manage and inspire a team of Brand Managers to deliver results.
Anticipate market changes and proactively respond to opportunities.
Develop and execute impactful local marketing programs and campaigns.
Leverage market and consumer insights to shape strategies.
Ensure strong brand positioning across the portfolio.
Actively manage the category portfolio and adapt to market dynamics.
Create innovative media plans with engaging communication channels.
Support product launches and local rollouts of new initiatives.
Drive brand management and sales promotion activities.
Lead consumer insight generation and local innovation inputs.

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