Career Area:
Marketing
Job Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
At Caterpillar, we’re committed to our customers, who build a better, more sustainable world with our products, services and solutions. We understand and show the value of why they should choose us. We’re exploring new ideas and opportunities – innovating to discover the breakthroughs necessary for tomorrow’s growth. Through it all, we are one team– creating and delivering world-class products, services and solutions superior to the competition. Learn more about the Caterpillar Experience.
We are looking for a Solutions & Services Consultant to join our Customer Facing team within one of Construction Industries’ newly formed divisions: Customer Solutions Growth Regions.
About Customer Solutions Growth Regions Division
This team, alongside dealers, engages closely with customers to create, customize, and adapt solutions to meet their needs by leveraging the extensive range of offerings available today—across products and services, digital and technology, rental and used, and financing.
The division is regionally focused on Africa, the Middle East, Eurasia, Asia (excluding Japan), and Latin America (LATAM) and organized into three functional areas: Customer Facing, Customer Solutions, and Business Enablers.
This role is part of the Customer Facing team, the engine of our business—driving growth by delivering tailored, territory-specific solutions that solve customer pain points, accelerate decision-making, and enable profitable sales execution.
Role Definition: Expertise in developing the strategy and implementation of Uptime, Application Efficiency, Maintenance, and Cash Flow Services in the Middle-East, Eurasia and Turkey regions.
What You Will Do:
Analyze market trends and execute marketing and services strategies to enhance customers lifecycle experience.
Execute go-to-market plans for services in collaboration with regional dealer partners, ensuring successful adoption and engagement.
Develop and implement Customer Value Agreements (CVAs) and aftermarket solutions tailored to customer needs.
Act as the Voice of the Customer, identifying pain points and working with product marketing teams to design and package effective solutions.
Monitor performance metrics and recommend improvements to enhance the effectiveness of marketing and service strategies.
What You Have:
Bachelor’s degree in Marketing, Business, or a related field; MBA or equivalent is a plus.
Minimum 5 years of commercial experience, including working with dealers and customers in the industry.
Proven track record in developing and executing go-to-market strategies for services and solutions.
Experience in Customer Value Agreements (CVAs) and aftermarket solutions is highly desirable.
Strong ability to perform marketing and competitive analysis.
Proficiency in Power BI, advanced Excel, and data visualization tools.
Familiarity with CRM systems and digital marketing platforms is an advantage.
Fluent in English; knowledge of Russian, Arabic, or Turkish is an advantage.
Core Competencies:
Excellent analytical and problem-solving skills to identify customer pain points and translate insights into actionable solutions.
Strong collaboration and communication skills to act as the Voice of the Customer and work cross-functionally with product marketing teams.
Ability to develop metrics and monitor performance, driving continuous improvement in marketing and service strategies.
Customer-centric mindset with a focus on delivering measurable value through tailored solutions.
Skills Descriptors
Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.
Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.
Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
Strategic Thinking: Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.
Promotion and Marketing Communications: Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.
Additional Information:
About Caterpillar
Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. Caterpillar does business on every continent, principally operating through three primary segments – Construction Industries, Resource Industries and Energy & Transportation – and providing financing and related services through our Financial Products segment.
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Posting Dates:
December 5, 2025 - December 12, 2025
Caterpillar is an Equal Opportunity Employer. Qualified applicants of any age are encouraged to apply
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