Company Description
LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.
Join us to transform the way the world works.
Job Description
This role is based in New York, reporting to the Global Consumer Themes & Programs Lead in London. At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
In this fast-paced, high-visibility role, you’ll help shape and execute strategies that elevate LinkedIn’s voice, strengthen our position as a trusted authority on the evolving world of work, and build cultural relevance through data-driven insights, legacy and emerging media engagement, creators, and creative partnerships.
This opportunity is ideal for someone passionate about communications and curious about culture and workplace trends. You’ll contribute at every stage of global initiatives — from concept development and cross-functional planning to message creation, media relations, execution, and measurement.
Success in this role requires a strong sense of collaboration, strategic thinking, creativity, and a proactive work ethic.
Responsibilities:
- Develop and drive global consumer communications frameworks embedding regional insights to ensure relevant and impactful storytelling.
- Create core media materials, owned content templates, and toolkits that drive consistency, quality, and efficiency across markets.
- Lead global coordination and act as the primary liaison for senior stakeholders and regional communications leads.
- Lead emerging media relations for global themes, supporting delivery of global creator programs and NAMER creator partnerships, while identifying opportunities with new and emerging media outlets (global/NAMER).
- Support the NAMER Comms Lead on media strategy and outreach for global campaigns
- Drive the “always-on” consumer communications work, developing playbooks and guidance for local activation, including rollout of the Global Career Expert program.
- Identify and activate cultural and editorial opportunities to keep LinkedIn relevant in global and regional conversations.
- Use AI tools and data insights to identify emerging storylines, test headlines, and optimize media discoverability across LLMs.
- Monitor, analyze, and report on coverage impact, share of voice, and cultural resonance.
Qualifications
Basic Qualifications:
- Minimum 7+ years of experience in Communications, Marketing, Journalism, or related experience, AND 2+ years of experience in External Communications OR Bachelor's Degree in Business, Communications, Marketing, Journalism, or related field AND minimum 4+ years of experience in Communications, Marketing, Journalism, or related experience, AND 2+ years of experience in External Communications.
Preferred Qualifications:
- Proven track record leading global communications strategies.
- Demonstrated ability to make quick decisions, navigate ambiguity, and drive alignment among senior stakeholders in high-pressure situations.
- BA/BS Degree or equivalent work experience.
- Excellent media relations skills.
- Passion for culture, workplace trends, and data-driven storytelling.
- Experience supporting editorial, media, or newsroom teams.
- Ability to thrive in a fast-paced, unstructured, and deadline-oriented environment, and can manage multiple launches simultaneously.
- Strong research and analytical skills; able to translate complex data into simple, engaging narratives.
- Demonstrated fluency with AI tools (e.g., ChatGPT, Claude, Gemini, Copilot) and curiosity about how AI is transforming communications, journalism, and discoverability.
- Well-developed media relationships and the ability to grow new ones.
- Exceptional writing, editing, and storytelling skills with a sharp editorial eye.
- Proven attention to detail and accuracy under tight deadlines.
- High degree of integrity and sense of confidentiality.
- Ability to demonstrate maturity and good judgment at all times.
- Strategic thinker with excellent project management and organizational skills.
- Excellent verbal and written communication skills.
- Outstanding organizational skills, attention to detail, and the ability to stay on top of multiple projects at once.
- Strong project management and decision-making skills.
- Willingness to travel as needed.
- Proven ability to work effectively in a team and hybrid environment.
- Proficiency in Microsoft Office, Google Workspace, and social media analytics tools.
Suggested Skills:
- Media Relations
- Consumer Communications
- Stakeholder Influence
- Collaboration
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $121,000 to $190,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits.
Additional Information
Equal Opportunity Statement
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at accommodations@linkedin.com and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
- Documents in alternate formats or read aloud to you
- Having interviews in an accessible location
- Being accompanied by a service dog
- Having a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
San Francisco Fair Chance Ordinance
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
Pay Transparency Policy Statement
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
Global Data Privacy Notice for Job Candidates
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.
