Job Details
Job Location: Huffman Family Brands - Nottingham, MD
Salary Range: $70000.00 - $80000.00 Salary
Description
At Huffman Family Brands, we grow people BIG and small. HFB is rooted in providing exceptional experiences whether it is within one of our Celebree Schools, at a Caliday Before and After School program, in one of our many School-Age Summer Camps or while exploring our incredible Franchise opportunities. Career opportunities within the HFB family are life-changing ones.
HFB is committed to offering qualified educators and business professionals’ meaningful careers as a leader within the childcare industry. We encourage our team members to become increasingly proficient in their positions through continued training and development. We thrive on providing opportunities for professional growth within our organization and are committed to enhancing the professional development of our teams both within our many brands and beyond! To those ends, we have developed and implemented our Employee Investment Cycle.
At HFB, our dedication to growing people BIG and small is truly unmatched. As a member of the HFB Team you have access to the tools and resources necessary to reach your full potential. The choice is yours, where do you want to go? What do you want to be? Make your time with Huffman Family Brands one of personal and professional growth.
Full Time (30+ hour per week) Benefits Offered:
- Free Continuing Education Units
- Tiers Program
- Career Development
- Short Term Disability
- 401K Plan
- Health Insurance
- Dental Insurance
- Life Insurance
- Employer Assistance Program
- Paid Holidays
- Paid Time Off
- Child Care Discounts
- Orientation Program
- Employee Referral Bonuses
- Monthly Team Building Initiatives
- Onboarding Cost Reimbursement
- Free Uniform Items
**not an all-inclusive list**
Position Summary:
The Marketing Manager leads the planning, execution, and optimization of multi-brand marketing strategies across Caliday, Elite Camp, and HWG Properties in partnership with the Chief Marketing Officer. The role owns the development and delivery of initiatives that drive enrollment, engagement, and brand visibility through content creation, campaign execution, digital management, and cross-functional collaboration.
Qualifications
Education/Experience:
- Bachelor’s degree in marketing, communications, business, or related field preferred
- 3–5+ years of marketing experience in multi-brand or multi-location organizations
- Experience managing social media and creating digital content
- Proficiency with graphic design and basic video editing tools
- Strong writing, organization, and project management skills
- Familiarity with CRM platforms, email marketing tools, and CMS systems
- Ability to apply data-driven decision-making while managing multiple deadlines and stakeholders
- Prior experience in building and executing complete marketing strategies
- Prior experience in managing 3rd party vendor relationships
- Prior experience in leveraging marketing analytics to drive results
Skills/Abilities:
- Excellent customer service and relationship-building skills
- Strong functional MS Office knowledge including Microsoft Word, Outlook, Excel, Power Point
- Thorough knowledge and use of CRMs
- Innovative thinking, strong analytical skills, and effective leadership skills
- Knowledge and understanding of best practices and uses for traditional, digital, public relations and grassroots marketing efforts
- Skills in overseeing record-keeping, statistical analysis, and data management
- Willing to travel to offsite meetings, vendors, trade shows and industry conferences as necessary (Approximately 10-25% of the time)
