About this Position: The Intern will be responsible for Implement e-commerce strategies: Execute strategic plans to enhance online sales performance, increase conversion rates, and improve customer retention through effective e-commerce strategies.
What you´ll do:
- Market research and analysis: Conduct thorough market research and competitive analysis to identify emerging trends, consumer behavior, and industry best practices. Utilize data-driven insights to inform decision-making and drive continuous improvement.
- E-commerce platform management: Oversee the selection, implementation, and management of e-commerce platforms, ensuring optimal functionality, user experience, and integration with other business systems. Stay up-to-date with the latest e-commerce technologies and solutions.
- Sales and revenue optimization: Collaborate with sales and marketing teams to develop pricing strategies, promotional campaigns, and cross-selling/up-selling initiatives to maximize sales revenue and profitability.
- Customer experience enhancement: Work closely with marketing designers and customer service teams to optimize the online shopping experience, improve PDP, and ensure customer satisfaction at every touchpoint.
- Digital marketing integration: Coordinate with the marketing team to align e-commerce strategies with digital marketing initiatives, including SEO, SEM, social media, email marketing, and content strategies. Drive traffic generation, customer acquisition, and brand awareness.
- Analytics and reporting: Define key performance indicators (KPIs) and implement robust analytics tools to measure the effectiveness of e-commerce strategies. Generate regular reports and provide actionable insights to stakeholders for performance optimization.
- Collaborative teamwork: Foster strong relationships and effective communication with cross-functional teams to align objectives, share insights, and drive e-commerce initiatives across the organization.
