Overview
Microsoft’s Consumer Marketing Organization’s Social Marketing team is revolutionizing the art of storytelling in the age of AI. We are seeking a community professional to help shape how millions experience Microsoft Copilot bringing clarity, trust, and human connection to one of the most transformative technologies of our time.
As Community Marketing Manager – Copilot, you’ll be the organization’s internal advocate for our consumer community responsible for deeply understanding, representing, and growing the voice of our fans. This role monitors conversations across key social platforms, Reddit, Discord, and relevant press outlets, surfacing insights, risks, and opportunities in real time. This role will serve as the bridge between Copilot users and internal brand and product teams, helping translate real user behaviors, expectations, and pain points into actionable product insights. The ideal candidate will translate quantitative and qualitative community signals into actionable recommendations for product features, messaging, and creative content. They will publish and optimize content from the editorial calendar across owned channels, engage directly with fans, and maintain their own social/community presence to drive bidirectional, authentic conversation. They will also play a key part in strengthening human, community driven brand relationships with an increasingly important differentiator as audiences crave human connection alongside AI driven content ecosystems.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
Responsibilities
- Monitor conversations across Reddit, Discord, social platforms, and key press outlets to identify sentiment shifts, behavioral trends, emerging opportunities, and risks.
- Identify patterns in community discussions related to AI model behavior, prompt effectiveness, feature expectations, and usability friction.
- Surface areas where Copilot is misunderstood or where education could improve user success.
- Provide structured insights to AI product, engineering, and responsible AI teams to help inform model improvements and feature prioritization.
- Detect early signals of emerging risks, confusion, or sentiment shifts regarding AI usage.
- Ensure all content scheduled in the editorial calendar is published accurately and on time across owned channels.
- Partner closely with creative, social strategy, and content production teams to develop messaging that resonates with the community and reflects real audience motivators.
- Collaborate with cross functional partners to infuse community insights into campaign development, messaging frameworks, and narrative direction.
- Own and operate dedicated social and/or community presences as a trusted point of direct-to-community conversation.
- Build relationships with core audience segments, superusers, advocates, and topic resources in relevant ecosystems.
- Facilitate bidirectional dialogue sharing product updates, gathering feedback, and deepening fan trust and loyalty.
- Partner with product and marketing teams to influence feature prioritization through community-backed evidence.
- Work with analytics teams to design reporting frameworks that blend qualitative themes with quantitative metrics.
- Collaborate with public relations (PR), communications, legal, and customer support when needed during high-visibility or sensitive community moments.
- Provide regular reporting on sentiment, trends, community health, and emerging topics.
- Synthesize complex community narratives into actionable insights for senior leadership.
- Recommend content, product, and community experiences that strengthen long-term engagement and brand affinity.
- Embody our Culture and Values
Qualifications
Required/minimum qualifications
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 1+ year(s) consumer marketing, community management, social media or related work experience
- OR equivalent experience.
Additional Or Preferred Qualifications
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years consumer marketing, community management, social media, or related work experience
- OR equivalent experience.
- Experience monitoring and analyzing large volumes of community conversation across platforms.
- Experience translating insights into clear recommendations for product and marketing teams.
- Experience in consumer tech, gaming, entertainment, or digital first brands.
- Experience with social listening tools and community analytics methodologies.
- Experience navigating nuanced sentiment, crisis scenarios, and high-velocity discourse.
- Experience with generative AI tools, large language model (LLM) behavior, prompt engineering concepts, or AI powered consumer products.
- Experience supporting or moderating communities where technical and nontechnical audiences intersect.
- Experience working closely with AI research, engineering, or Responsible AI teams to elevate meaningful user feedback
Integrated Marketing IC3 - The typical base pay range for this role across the U.S. is USD $85,100 - $169,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $112,000 - $185,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay
This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about
requesting accommodations.
