Career Area:
Marketing
Job Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Your Impact Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Caterpillar Remanufacturing Division (Cat Reman)
Do you have a passion for helping customers and supporting a sustainable solution? Since 1973, Cat Reman has helped bring the value at the core of every Cat product back to life. Customers look to us to provide a high-quality solution that is good for their business - and promotes sustainability. It's important to us to deliver. Our team is full of industry leaders. Together, following common values, we share a passion for delivering sustainability benefits that help the company contribute to a circular economy. It’s rewarding to work, with an inspiring team, where every contribution matters.
Caterpillar’s Remanufacturing Division is seeking a Marketing Communications Coordinator to support execution of eCommerce content and social media for Cat Reman and On-Highway Truck Engines. This role will be located in Irving, TX and requires 5 days in the office each week.
In this role, you will focus on improving the completeness, accuracy, and effectiveness of product content across our eCommerce platforms. You will also be responsible for managing day-to-day social media execution aligned to established strategy and brand standards.
This position plays a critical role in closing content gaps, improving customer experience, and supporting growth objectives by enabling better product discoverability, trust, and conversion in our online sales platform.
Success in this role requires strong attention to detail, a customer-back mindset, and the ability to collaborate across teams with open and direct communication. You’ll be expected to act with urgency to close content gaps, think differently to improve scalable processes, and accelerate early wins that improve customer experience and support growth objectives.
Why This Role Matters
- This role gives you hands-on ownership of work that directly improves customer experience across eCommerce and social media channels.
- You will build practical experience in digital marketing, product content, customer-focused communication, and performance tracking within a global brand.
- You will work across teams, contribute to visible business priorities, and help shape scalable processes that support growth.
Key Responsibilities (included but are not limited to)
eCommerce Content Ownership
- Help improve the completeness, accuracy, and quality of Cat Reman product content to create a stronger online customer experience
- Identify opportunities to strengthen product names, categories, images, and descriptions to improve discoverability and help customers find the right solution faster
- Support new product introductions by helping build scalable, consistent processes that make content setup more efficient and repeatable
- Partner across teams to develop content that supports customer experience, improves findability, and helps drive conversion
- Contribute to clear, customer-focused, SEO-aligned product descriptions that build confidence and support better buying decisions
- Help identify practical tools and process improvements that create quick wins and support more consistent execution
Social Media Execution
- Create and publish day-to-day social media content for On-Highway Truck Engines that supports brand visibility and key business priorities
- Develop Cat Reman social media content tailored to industry channels, brand voice, and customer needs
- Create content within established brand, strategy, and governance guidelines to support consistency and quality
- Develop and publish content that helps increase engagement and brings business priorities to life
- Track social media performance and apply insights to improve content effectiveness, engagement, and future execution
Marketing Execution & Support
- Support marketing campaigns and creative development projects that advance business priorities and customer communication goals
- Communicate clearly and collaborate across teams to keep work aligned to changing priorities and support timely execution
What You Will Have
Customer Focus (Basic)
- Understands the importance of customer needs and satisfaction in marketing decisions
- Supports creation of content that reflects customer value and clarity
Collaboration (Basic)
- Works effectively across teams to deliver aligned marketing execution
- Demonstrates openness to feedback and cross-functional input
Creativity (Basic)
- Contributes creative ideas for content and campaign execution
- Applies creative thinking to improve marketing outputs
Effective Communication (Basic)
- Communicates clearly in written and verbal formats
- Ensures accuracy and clarity in customer-facing content
Relationship Management (Basic)
- Builds productive working relationships with internal partners
- Supports coordination with stakeholders and vendors
Promotion & Marketing Communications (Basic)
- Understands foundational marketing communication techniques and channels
- Supports integrated use of digital channels including eCommerce and social media
Who This Role Is Great For
- Someone early in career who wants to grow digital marketing skills through hands-on execution and real business impact.
- A detail-oriented self-starter who enjoys improving content, learning new systems, and bringing structure to executional work.
- A collaborative communicator who is motivated by supporting customers, working across teams, and contributing to a fast-moving marketing environment.
Preferred Skills / Experience
- 4 year degree in Marketing, Communications, or similar work experience
- Familiarity with eCommerce platforms, product content management, or SEO fundamentals
- Experience with social media content creation and performance tracking
- Strong attention to detail and ability to manage execution-oriented work
- Interest in learning structured processes, tools, and marketing systems
- Experience using Adobe Express and Microsoft Office 365 to create deliverables
- Prior internship experience at Caterpillar or within a similar industrial, manufacturing, or B2B environment is a plus
What You Will Get!
Our goal at Caterpillar is for you to have a rewarding career. Our teams are critical to the success of our customers who build a better world.
Here you earn more than just an hourly wage, because we value your performance, we offer a total rewards package that provides day one benefits along with the potential of annual bonuses.
Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).
• Medical, dental, and vision coverage
• Paid time off plan (Vacation, Holiday, Volunteer, Etc.)
• 401k savings plan
• Health savings account (HSA)
• Flexible spending accounts (FSAs)
• Short and long-term disability coverage
• Life Insurance
• Paid parental leave
• Healthy Lifestyle Programs
• Employee Assistance Programs
• Voluntary Benefits (Ex. Accident, Identity Theft Protection)
All eligible candidates MUST pass the following pre-employment screenings before they can be hired to any Caterpillar position:
• Background Screening
• Drug & Alcohol Screening
Please ensure you frequently sign into your candidate home for any updates or correspondence for positions that you have applied for. https://cat.wd5.myworkdayjobs.com/CaterpillarCareers
Keep a frequent check on emails as correspondence will be sent to the email that you used to apply with. If you wish to know the status of your application – please use the candidate log-in on our career website as it will reflect any updates to your status.
Visa sponsorship is NOT available for this position.
This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers
Domestic relocation assistance is offered for this position.
About Caterpillar
Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.
Summary Pay Range:
$81,370.00 - $122,060.00
Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.
Benefits:
Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.
Medical, dental, and vision benefits*
Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
401(k) savings plans*
Health Savings Account (HSA)*
Flexible Spending Accounts (FSAs)*
Health Lifestyle Programs*
Employee Assistance Program*
Voluntary Benefits and Employee Discounts*
Career Development*
Incentive bonus*
Disability benefits
Life Insurance
Parental leave
Adoption benefits
Tuition Reimbursement
* These benefits also apply to part-time employees
This position requires working onsite five days a week.Relocation is available for this position.Visa Sponsorship is not available for this position.
Posting Dates:
May 18, 2026 - May 28, 2026
Any offer of employment is conditioned upon the successful completion of a drug screen.
Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.
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