This is an exciting opportunity to play a key role on Oracle's North America Demand Services team. As the Senior Partner Field Marketing Manager – Industries, you will lead partner integration across Oracle Industries-focused field marketing programs, ensuring partners are aligned, prepared, and activated across Oracle-led and third-party marketing initiatives.
You will drive partner engagement throughout the marketing lifecycle, from planning and activation through execution and performance measurement.
This role requires a collaborative marketer who thrives in a highly matrixed environment, partnering closely with Oracle Industries Marketing, Field Marketing, Global Partner Marketing, Alliances & Channel, Sales, and partners to drive customer engagement, pipeline growth, and measurable business outcomes.
Internal Responsibilities
Key Responsibilities
- Partner Alignment & Integration: Collaborate with Oracle Industries Marketing, Global Partner Marketing, and Alliances & Channel to identify and align the right partners for Industry-focused marketing programs and events. Prepare, activate, and integrate partners into North America Demand Services initiatives to drive customer engagement, pipeline growth, and measurable business outcomes.
- Partner Program Activation: Lead the partner activation strategy and execution for Industry-focused marketing programs and events. Coordinate partner sponsorships, speaking opportunities, customer engagement activities, and partner deliverables to ensure successful participation across Oracle-led and third-party initiatives. As assigned, own the partner-specific components of marketing programs and events from planning through post-program measurement and analysis.
- Cross-Functional Collaboration: Coordinate planning and alignment meetings with Oracle Industries Marketing, Field Marketing, Global Partner Marketing, Alliances & Channel, Sales, and other key stakeholders to ensure successful program execution.
- Investment Management: Manage partner marketing investments to maximize business impact, partner engagement, and measurable return on investment (ROI).
- Operational Excellence: Utilize and continuously improve standardized partner engagement frameworks, including the partner prospectus, to drive partner activation, consistency, and program execution.
- Performance Measurement: Track partner engagement, sponsorship utilization, pipeline contribution, and ROI to measure program success and identify opportunities for optimization.
This role partners across North America to support Oracle Industries-focused marketing programs that strengthen Oracle's partner ecosystem and drive measurable business results.
Qualifications
- 8+ years of progressive experience in B2B marketing, partner marketing, field marketing, or demand generation within the technology industry.
- Experience developing and executing partner marketing or field marketing programs that drive pipeline and business growth.
- Experience coordinating Oracle-led and third-party event sponsorships and partner activations.
- Strong understanding of demand generation, field marketing, partner ecosystems, and go-to-market strategies.
- Experience managing partner marketing investments and measuring business impact through pipeline and ROI metrics.
- Proven ability to collaborate across cross-functional teams in a highly matrixed environment.
- Strong project and program management skills with the ability to manage multiple initiatives simultaneously.
- Excellent communication, relationship management, and analytical skills.
- Self-starter with strong critical thinking and problem-solving abilities.
- Bachelor's degree in Marketing, Business, Communications, or related field.
Travel Component: Approximately 20–30% travel within the United States and Canada to support Oracle-led and third-party field marketing events.
Position Location: US or Canada-based candidates only. This role supports North America and requires close collaboration with virtual teams and cross-functional stakeholders.
This is an opportunity to join a high-performing team and help shape how partners are integrated into Oracle Industries-focused marketing programs across North America.
External Responsibilities
Key Responsibilities
- Partner Alignment & Integration: Collaborate with Oracle Industries Marketing, Global Partner Marketing, and Alliances & Channel to identify and align the right partners for Industry-focused marketing programs and events. Prepare, activate, and integrate partners into North America Demand Services initiatives to drive customer engagement, pipeline growth, and measurable business outcomes.
- Partner Program Activation: Lead the partner activation strategy and execution for Industry-focused marketing programs and events. Coordinate partner sponsorships, speaking opportunities, customer engagement activities, and partner deliverables to ensure successful participation across Oracle-led and third-party initiatives. As assigned, own the partner-specific components of marketing programs and events from planning through post-program measurement and analysis.
- Cross-Functional Collaboration: Coordinate planning and alignment meetings with Oracle Industries Marketing, Field Marketing, Global Partner Marketing, Alliances & Channel, Sales, and other key stakeholders to ensure successful program execution.
- Investment Management: Manage partner marketing investments to maximize business impact, partner engagement, and measurable return on investment (ROI).
- Operational Excellence: Utilize and continuously improve standardized partner engagement frameworks, including the partner prospectus, to drive partner activation, consistency, and program execution.
- Performance Measurement: Track partner engagement, sponsorship utilization, pipeline contribution, and ROI to measure program success and identify opportunities for optimization.
This role partners across North America to support Oracle Industries-focused marketing programs that strengthen Oracle's partner ecosystem and drive measurable business results.
Qualifications
- 8+ years of progressive experience in B2B marketing, partner marketing, field marketing, or demand generation within the technology industry.
- Experience developing and executing partner marketing or field marketing programs that drive pipeline and business growth.
- Experience coordinating Oracle-led and third-party event sponsorships and partner activations.
- Strong understanding of demand generation, field marketing, partner ecosystems, and go-to-market strategies.
- Experience managing partner marketing investments and measuring business impact through pipeline and ROI metrics.
- Proven ability to collaborate across cross-functional teams in a highly matrixed environment.
- Strong project and program management skills with the ability to manage multiple initiatives simultaneously.
- Excellent communication, relationship management, and analytical skills.
- Self-starter with strong critical thinking and problem-solving abilities.
- Bachelor's degree in Marketing, Business, Communications, or related field.
Travel Component: Approximately 20–30% travel within the United States and Canada to support Oracle-led and third-party field marketing events.
Position Location: US or Canada-based candidates only. This role supports North America and requires close collaboration with virtual teams and cross-functional stakeholders.
This is an opportunity to join a high-performing team and help shape how partners are integrated into Oracle Industries-focused marketing programs across North America.
