About this Position
At
Henkel, you’ll be part of an organization that’s shaping the future through
innovation, sustainability and collaboration. With our trusted brands like
Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge
technologies, you’ll have countless opportunities to explore new paths and
grow.
This
position is with our Adhesive Technologies business unit – where we empower our
people to transform industries and provide our customers with a competitive
advantage through adhesives, sealants and functional coatings.
Dare to learn new skills, advance in your career and
make an impact at Henkel. What you´ll do
- Assist brand team in developing and executing a fully-integrated GTM strategy.
- Support local and national roll-outs of new products and services.
- Maintain strict brand integrity across all campaign executions.
- Improve the digital customer experience with optimizations to website, landing pages, social media strategy, influencer initiatives, online paid media and more.
- Help lead the strategy, planning, and execution of customer and industry trade shows, as well as national and regional corporate events across the US.
- Lead creative and editorial development across formats, including web, blog, campaigns, guides, reports, and brand content.
- Mange process for improving and updating product packaging.
- Convert research and end-user data into actional insights and recommendations that will improve campaign outcomes.
- Work closely with sales to deliver solutions that improve conversion success and long-term customer loyalty.
- Measure and report ROI of campaigns and initiatives.
