Senior Marketing Executive (Marketing Analyst)

LinkedIn • Full-time • บางกะปิ, TH • 3w ago

Job Responsibilities:

Strategically plan both online and offline marketing campaigns to generate high-quality leads, encouraging them to try the company’s platform, ultimately leading to successful conversions.
Develop processes for lead nurturing, customer retention, up-selling, and cross-selling using Marketing Tech tools and strategic marketing approaches.
Create and execute content marketing strategies, write articles, plan and develop landing pages, manage the company’s website, and oversee other marketing communication channels as assigned.
Plan and organize events to enhance brand image and raise awareness of the company’s products and services.
Design and implement market research processes to gather insights for developing and designing effective marketing strategies.
Analyze various statistical data to measure campaign performance and improve marketing initiatives using a data-driven approach.
Support the sales team by developing strategies to expand the customer base and prepare sales support materials and tools.
Coordinate with different departments to ensure planned activities are executed and achieve the desired goals within the set timeframe.
Perform other duties as assigned.

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