Career Area:
Sales
Job Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
DESCRIPTION:
For more than 85 years, Caterpillar has been building the world’s infrastructure and, in partnership with our network of Cat® dealers worldwide, has helped drive positive and sustainable change on every continent. We are a global company, with hundreds of locations worldwide to serve and support our customer base, and respond quickly to their needs.
Perkins Engines, a wholly owned subsidiary of Caterpillar Inc., is recognized as a leading manufacturer of industrial diesel engines. OEM Manufacturers and users on every continent have, for generations, trusted Perkins Engines to power their world.
A fantastic opportunity has become available for a Product Marketing Manager to join our Sales, Marketing, Servicing & Parts (SMSP) Product Marketing team based in Peterborough, UK
As the Product Marketing Consultant, you will be responsible for a portfolio of products, where you will identify, evaluate and develop business cases for opportunities of new market segments that support sales growth objectives and improve profitability. You will then follow this through the Caterpillar NPI process and lead a team accountable for the launch to the market. In this role you will support the diesel engines market and support the development of our future product strategies including, electrification, hybrids, hydrogen technologies, low carbon fuels, and future emissions technologies.
As the successful candidate you will:
- Lead the Sales & Marketing input into the NPI process to develop robust business cases aligned to customers and marketplace requirements driving profitable growth:
- Turn input from the customers and markets into actionable product requirements.
- Ensure results and recommendations for business development are presented to senior management through commercial business cases to gain business commitment.
- Develop and execute the product Go to Market plans , pulling on wider marketing teams to ensure a successful product launch to the market.
- Enable effective selling by building and communicating compelling customer value propositions that are understood both internally and externally.
- Be the customer champion throughout the NPI process and beyond to ensure delivery of the agreed customer requirements .
- Serve as a companywide resource on a product range, assisting senior management and sales in interpreting and using information provided.
- Participate in developing multi-year product plans , provide competitive analysis to support business planning.
- Interpreting both competitive current and future capabilities and plans across a broad range of industries and markets and provide financial analysis into the strategic planning process.
This high-profile role will provide great opportunity to gain deep understanding into the commercial, product management and marketing functions with-in Caterpillar and provide a fundamental building block to progress to wide range of senior positions and will be great platform to understand our future expanded offering strategies.
REQUIREMENTS
Basic Qualifications:
- Bachelor degree in an accredited Business Management, Marketing or engineering subject.
- Progressive experience with-in Business to Business Marketing
Top Candidates Will Also Have:
- Self-starter with strong technical leadership skills
- Ability to communicate effectively at all level of the organization to both internal and external audiences
- Ability to drive actions through the organization
- Previous customer facing experience or sales experience would be beneficial
- Ability to coach and train others
- Experience of the NPI process.
- Project Management or Six Sigma black belt experience
Additional Information:
Relocation is available for this position.Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at www.caterpillar.com/careers.
Posting Dates:
September 23, 2024 - October 7, 2024
Any offer of employment is conditioned upon the successful completion of a drug screen.
EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.
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