Company Description
We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.
Job Description
NBC Sports is seeking an Email Marketing Coordinator to join the CRM team. You will work closely with cross-functional partners to execute campaigns, develop actionable insights, and optimize CRM efforts to drive engagement and fandom.
Responsibilities
- Participate in planning and execution of email marketing campaigns
- Liaise with various NBC Sports business units, including CE, production, programming, Peacock, digital, social, and local stations to partner with and support CRM plans around key programming and milestones
- Conduct quality assurance of all email campaigns
- Coordinate and organize digital assets for email campaigns
- Collect and evaluate email reporting metrics
- Maintain the email calendar and send out weekly updates to the Marketing team
- Ensure that daily email activities are completed and deployed on time
- Organize the distribution of daily, weekly, monthly newsletters
- Keep up with the latest email best practices and marketing trends
- Administer content creation for email distribution
- Troubleshoot and fix any problems that may happen during the generation, deployment, and delivery of emails
- Manage the end-to-end email production process through successful conceptualizing, coding, editing, QA, and deployment
- Facilitate the approval process, route previews to internal stakeholders and implement all revisions
- Coordinate newsletter content, schedules and deployments across multiple brands
- Assist in developing comprehensive reports detailing all key email marketing metrics including delivery, open rates, click rates, conversion, opt-out, and segmentation analysis
- Work closely with creative project management and internal stakeholders to track and ensure assets and feedback are delivered on time
- Working knowledge of email service provider (Salesforce) to create automations and journeys, set up A/B tests, and build customer segments
- Ensure that marketing materials comply with all brand and style guidelines
- Assist in developing marketing plans
Qualifications
Basic Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field; or equivalent work experience
- Minimum one (1+) year relevant email production experience
- Knowledge of Salesforce, ESPs, and Adobe Photoshop
- Excellent written and verbal communication including strong copywriting, editing, grammar, and proofreading skills
Desired Characteristics:
- Excellent organizational and prioritization skills
- Self-starter with strong attention to detail and a curiosity to learn
- Works well under tight deadlines and a high-growth environment
Additional Requirements:
- Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered
- Must be willing to work in Stamford, CT
- Must have unrestricted work authorization to work in the United States
- Must be 18 years or older
Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.
Additional Information
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision.
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].
