About this Position
At Henkel, you’ll be part of an organization that’s shaping the
future through innovation, sustainability and collaboration. With our trusted
brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our
cutting-edge technologies, you’ll have countless opportunities to explore new
paths and grow.
This position is with our Consumer Brands business unit – where we
empower our employees to bring the best Laundry & Home Care and Hair
products to people around the world.
Dare to learn new skills, advance in
your career and make an impact at Henkel. What you´ll do
- Own the Hair Care & Styling business, including P&L accountability, annual objectives, and key performance indicators
- Develop and execute short and long-term business strategies to drive sustainable growth and profitability
- Identify opportunities to accelerate sales, gain market share and improve overall business performance
- Lead annual planning processes, business reviews, and portfolio recommendations
- Serve as the marketing and commercial lead for the upcoming Schwarzkopf Hair Care business
- Drive go-to-market planning and commercialization strategy for future launches
- Develop channel-specific strategies with a strong emphasis on Specialty Retail partners, incl. Sephora and Ulta
- Build long-term growth plans for the category while balancing Specialty Retail and Professional channel opportunities
- Lead competitive analysis, category assessment, consumer insights evaluation, and market opportunity identification
- Influence portfolio and investment decisions through data-driven analysis
Portfolio Management
- Own portfolio strategy, assortment planning, SKU optimization, launch management and product lifecycle management
- Oversee inventory phase-in and phase-out strategies in partnership with Supply Chain and Commercial teams
- Ensure portfolio decisions support both consumer needs and financial objectives
- Lead Hair Care & Styling discussions during bi-weekly meetings
- Partner closely with Sales and Supply Chain to proactively identify risks and opportunities
- Ensure promotional programs are executed on time and deliver expected business results
- Develop contingency plans when performance or supply challenges arise
- Evaluate promotional effectiveness and return on investment
- Ensure resources are allocated to initiatives with the highest growth potential
