Job Classification:
Data Science & Analytics - Data Science & Analytics
Prudential, a leading financial services company, offers a wide range of financial products and services to individuals and institutions.
As the VP of Customer Experience (CX) and Emerging Audience Analytics at Prudential, you will be responsible for driving customer-centric strategies and leveraging data analytics to gain deep insights into emerging audiences. Your expertise will be critical in optimizing customer journeys, enhancing product offerings, and identifying untapped market opportunities. Through data-driven decision-making and a customer-focused approach, you will help Prudential continue to deliver innovative financial solutions that meet the evolving needs of diverse customer segments.
Responsibilities
- Develop and execute strategies to improve customer experience (CX) and identify emerging customer opportunities across all channels to guide critical business decisions.
- Lead a team of analysts and data scientists to collect, analyze, and interpret customer data.
- Discover nascent audience segments and craft precise marketing initiatives to engage them.
- Collaborate across levels and functions with CX, Business CMO, MarTech, Tech, and CDO teams.
- Consult with business partners to develop CX and emerging audience roadmaps with particular emphasis on insights that accelerate growth
- •dentifying and collaborating with research and trends team to pinpoint customer pain points and devising solutions to resolve them.
- Remain current with the latest CX and data analytics technologies and trends.
- Communicating insights and recommendations to senior leadership and stakeholders.
Qualifications
- 15+ years of experience in the banking, financial services, or wealth management industry
- Proven ability to lead and manage a data and analytics team
- Strong influence, communication, and presentation skills, bridging gaps between data and business owners
- Ability to manage uncertain and unclear project scopes and develop smaller, deliverable plans
- Experience in developing and implementing customer acquisition, CX and customer migration strategy
- Expertise in using 1st and 3rd party data and advanced analytics to drive business decisions
- Strong understanding of emerging audience analytics trends and technologies
- Ability to think strategically and develop innovative solutions to business challenges with data and research
- Excellent leadership and teamwork skills
- Ability to work independently and as part of a team
- Strong problem-solving and decision-making skills
- Ability to work under pressure and meet deadlines
What we offer you:
Prudential is required by state specific laws to include the salary range for this role when hiring a resident in applicable locations. The salary range for this role is from $180,600.00 to $244,400.00. Specific pricing for the role may vary within the above range based on many factors including geographic location, candidate experience, and skills.
Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave.
Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.
Eligibility to participate in a discretionary annual incentive program is subject to the rules governing the program, whereby an award, if any, depends on various factors including, without limitation, individual and organizational performance. To find out more about our Total Rewards package, visit Work Life Balance | Prudential Careers. Some of the above benefits may not apply to part-time employees scheduled to work less than 20 hours per week.
Prudential Financial, Inc. of the United States is not affiliated with Prudential plc. which is headquartered in the United Kingdom.
Prudential is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, ancestry, sex, sexual orientation, gender identity, national origin, genetics, disability, marital status, age, veteran status, domestic partner status, medical condition or any other characteristic protected by law.
