About this role:Wells Fargo is seeking a Marketing Consultant to lead Credit Card Marketing Campaign Operations and Controls Manager for the Paid Digital Acquisitions Team. The focus of the role will be the execution of Operations and Controls for the Credit Card Paid Media campaigns and will deliver marketing that drives excellent customer experiences and delivers on company goals, including new credit card account acquisitions to support a growth portfolio of profitable Wells Fargo branded and cobranded products. Important to success will be a strong understanding of digital and financial services marketing.
In this role, you will:- Lead marketing campaign operation and controls for Paid Media (Paid Search, Paid Social, Programmatic, Native) campaigns throughout the campaign lifecycle, including stakeholder communications, approval management and documentation, creative collaboration, and in-market tracking.
- Partner closely with Paid Media channel leads, media agency partners, and legal and compliance partners to ensure that approved, regulatory-complaint creative and targeting is deployed.
- Lead all billing, invoicing, and budget management responsibilities.
- Manage all Paid Media asset submissions and approvals via asset approval management tools
- Exercise independent judgement to guide channel operations.
- Help lead the development, evaluation, and execution of marketing campaign processes and procedures that identify, address, and mitigate risk.
- Become a Subject Matter Expert in the Paid Media marketing channels operations and for compliance and control management through internal training and partnering with internal and external partners.
- Contribute to marketing, creative, and product management for credit cards and provide consultation in one or more areas critical to success such as marketing campaigns, new products, and product enhancements
- Review and analyze moderately complex information across projects or campaigns to present findings and recommend solutions to management while developing work plans and campaign requirements, and while establishing milestones and reporting.
- Collaborate and consult with product teams, technology, customer care, other organizational units, and vendors to recommend solutions to a wide range of difficult problems.
Required Qualifications:- 2+ years of Marketing, E-business, Digital Marketing, Digital Platform experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
Desired Qualifications:- Project management skills: strong organizational, multi-tasking, and prioritizing skills to drive marketing executions through multiple stage gates to launch.
- Ability to exercise independent judgment to identify and resolve problems.
- Highly detail-oriented.
- Strong organizational, multi-tasking, and prioritization skills.
- Ability to think critically about situations and problems to execute or present options for solutions.
- Ability to work effectively in a team environment and across all organizational levels, where flexibility, collaboration, and adaptability are important.
- Ability to influence and collaborate across organizational levels.
- Excellent communication skills and ability to articulate complex material to a diverse audience
- Ability to work effectively in virtual environment where key team members and partners are in various time zones and locations
- Campaign management and execution experience
- Proficient Microsoft Office (Outlook, Excel, Word, PowerPoint, Teams LiveMeeting, Zoom, and SharePoint) skills
- Preferred experience in a regulated industry such as Financial, Healthcare, or Insurance.
- Ability to lead without authority and influence others to improve channel effectiveness.
Locations:- 801 Walnut St, Des Moines, IA 50309
- 550 S Tryon St, Charlotte, NC 28202
- 300 Highway 169 S, Minneapolis, MN 55426
- 150 E 42nd, New York, NY 10017
- 2800 S Price Rd Chandler AZ 85286
- 250 John Carpenter Freeway, Irving TX 75062
- 2200 Concord Pike, DE 19803
- 10 S Wacker Dr Chicago, IL 60606
Pay Ranges:- New York - New York Pay Range: $76,300 - $135,700 USD annual (this range may not be applicable to other locations)
- Wilmington DE - Pay Range 69,900-124,300 USD annual (this range may not be applicable to other locations)
- Chicago IL -Pay Range 69,900-124,300 USD annual (this range may not be applicable to other locations)
- Des Moines- IA Pay Range $63,600-$113,000 USD annual (this range may not be applicable to other locations)
- Charlotte -NC Pay Range $63,600-$113,000 USD annual (this range may not be applicable to other locations)
- Minneapolis -MN Pay Range $63,600-$113,000 USD annual (this range may not be applicable to other locations)
- Chandler AZ - Pay Range - $63,600-$113,000 USD annual (this range may not be applicable to other locations)
- Irving TX - Pay Range $63,600-$113,000 USD annual (this range may not be applicable to other locations)
Job Expectations:- Willingness to work on-site at stated location on the job opening.
- This position is not eligible for Visa sponsorship.
- Hybrid Work schedule
- No relocation assistance is available
Pay RangeReflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to achievements, skills, experience, or work location. The range listed is just one component of the compensation package offered to candidates.
Salary is just one component of Wells Fargo's total rewards package. Depending on the role, a Wells Fargo's employee may be eligible for additional forms of compensation, such as sales incentives, discretionary bonuses, and/or equity in the company in the form of Restricted Stock Units (RSUs).
$63,600.00 - $124,300.00
Benefits Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.
- Health benefits
- 401(k) Plan
- Paid time off
- Disability benefits
- Life insurance, critical illness insurance, and accident insurance
- Parental leave
- Critical caregiving leave
- Discounts and savings
- Commuter benefits
- Tuition reimbursement
- Scholarships for dependent children
- Adoption reimbursement
Posting End Date:26 Mar 2025
* Job posting may come down early due to volume of applicants. We Value DiversityAt Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.
Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.
Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.
Applicants with DisabilitiesTo request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .
Drug and Alcohol PolicyWells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.
Wells Fargo Recruitment and Hiring Requirements:a. Third-Party recordings are prohibited unless authorized by Wells Fargo.
b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.
