About this Position Join a dynamic regional Consumer Brands team in Vienna where you will help shape cutting-edge digital experiences, drive innovation across markets, and turn insights into impactful campaigns that elevate brands and truly make a difference.
What you´ll do
- Steers media planning, for selected brands, in 15 CEE (Central Eastern European) markets together with local and regional teams
- Collaborates closely with external media agencies
- Prepares digital campaigns and leads their data-based evaluation for impact assessment
- Tracks, analyses and derives action from competitor's media activities and media effectiveness evaluations
- Contributes to the evolution of media activities and strategies towards digital, especially social media, via test & learn
- Shares knowledge across brands and markets and actively contributes to upskilling initiatives
- Tests and steers roll-out of new applications / functionalities including AdTech
- Supports media agency vendor negotiations & pitches, as well as contract management
