At Henkel, you’ll be part of an organization that’s shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil®, ‘all®, Loctite®, Snuggle®, and Schwarzkopf® and our cutting-edge technologies, you’ll have countless opportunities to explore new paths and grow.
This position is with our Consumer Brands business unit – where we empower our employees to bring the best Laundry & Home Care and Hair products to people around the world.
Dare to learn new skills, advance in your career and make an impact at Henkel.
What you´ll do
- Supports in the development & execution of marketing strategies to maximize profitability and growth of the Professional Color & Texture category on a national level.
- This role works closely with the Senior Brand Manager to manage the entire lifecycle of the category including product selection, pricing and promotional strategies to ensure category meets or exceeds its financial and strategic goals.
- Implements strategic plans for brands within the Color & Texture category to drive growth, market share and profitability
- Effectively manage all products through lifecycle including new product introductions, discontinuations, to ensure product offerings meet customer needs and align with market demands.
- Supports analysis and implementation of pricing strategy and promotional activities to enhance category performance and drive sales.
- Partners with demand planning team to ensure optimal stock levels to meet customer demand while minimizing excess inventory.
- Supports NPR process & local IDH creation for all applicable national promotions in accordance with product forecasting timelines.
- Supports the category marketing budget and investment strategy ensuring efficient allocation of resources and tracking ROI for activities.
- Cross functional collaboration to support sales strategies and address customer needs.
- Customer engagement and Market Analysis: Understand needs of B2B customers through gathering feedback, in market visits and analysis to continually improve category offering.
- Supports P&L for applicable brands to ensure KPIs (Key Performance Indicators) are achieved.
- Fosters relationships with Global & U.S. brand leads to influence and optimize innovation, strategy and activations for success in Canada.
